WO2008030516A3 - System, method and software for proximity point of sale multimedia advertising where display of advertising can be managed from a distributed network server - Google Patents
System, method and software for proximity point of sale multimedia advertising where display of advertising can be managed from a distributed network server Download PDFInfo
- Publication number
- WO2008030516A3 WO2008030516A3 PCT/US2007/019440 US2007019440W WO2008030516A3 WO 2008030516 A3 WO2008030516 A3 WO 2008030516A3 US 2007019440 W US2007019440 W US 2007019440W WO 2008030516 A3 WO2008030516 A3 WO 2008030516A3
- Authority
- WO
- WIPO (PCT)
- Prior art keywords
- advertising
- multimedia
- network
- display
- sale
- Prior art date
Links
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/02—Services making use of location information
- H04W4/029—Location-based management or tracking services
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/52—Network services specially adapted for the location of the user terminal
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/02—Services making use of location information
Abstract
The present invention provides a computer system and software implemented methods associated with a private network of multimedia display devices for proximity point of sale multimedia advertising where display or playing of advertising multimedia contents can be managed from a distributed network server. This permits - advertisers to upload or createmultimedia advertising events to be displayed or played at network locations that are located in close proimity to a product or service having at least one marketing factor in common with a product or service being network advertised. In one aspect the invention provides a system that can detect the presence of a customer and access their expansive marketing profile based upon a communications device carried by the customer, such as a cell phone or other wireless communication device, and and the local system can tailor the immediate multimedia advertising events to be displayed based upon the marketing profile of the end user associated with the detected communication device. Advertising revenue is shared by the advertising multimedia player location owner and the network providing the multimedia advertising content.
Applications Claiming Priority (2)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US84262906P | 2006-09-05 | 2006-09-05 | |
US60/842,629 | 2006-09-05 |
Publications (2)
Publication Number | Publication Date |
---|---|
WO2008030516A2 WO2008030516A2 (en) | 2008-03-13 |
WO2008030516A3 true WO2008030516A3 (en) | 2008-10-23 |
Family
ID=39157837
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
PCT/US2007/019440 WO2008030516A2 (en) | 2006-09-05 | 2007-09-06 | System, method and software for proximity point of sale multimedia advertising where display of advertising can be managed from a distributed network server |
Country Status (1)
Country | Link |
---|---|
WO (1) | WO2008030516A2 (en) |
Families Citing this family (3)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20100082972A1 (en) * | 2008-09-29 | 2010-04-01 | Benco David S | Method to allow targeted advertising on mobile phones while maintaining subscriber privacy |
EP2404474A4 (en) | 2009-03-04 | 2016-03-16 | Moasis Global Corp | Cell-allocation in location-selective information provision systems |
US10475064B2 (en) | 2014-04-04 | 2019-11-12 | Moasis Global Corporation | System and method for optimizing the presentation and delivery of content |
Citations (3)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US5918211A (en) * | 1996-05-30 | 1999-06-29 | Retail Multimedia Corporation | Method and apparatus for promoting products and influencing consumer purchasing decisions at the point-of-purchase |
US6269361B1 (en) * | 1999-05-28 | 2001-07-31 | Goto.Com | System and method for influencing a position on a search result list generated by a computer network search engine |
US6414635B1 (en) * | 2000-10-23 | 2002-07-02 | Wayport, Inc. | Geographic-based communication service system with more precise determination of a user's known geographic location |
-
2007
- 2007-09-06 WO PCT/US2007/019440 patent/WO2008030516A2/en active Application Filing
Patent Citations (3)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US5918211A (en) * | 1996-05-30 | 1999-06-29 | Retail Multimedia Corporation | Method and apparatus for promoting products and influencing consumer purchasing decisions at the point-of-purchase |
US6269361B1 (en) * | 1999-05-28 | 2001-07-31 | Goto.Com | System and method for influencing a position on a search result list generated by a computer network search engine |
US6414635B1 (en) * | 2000-10-23 | 2002-07-02 | Wayport, Inc. | Geographic-based communication service system with more precise determination of a user's known geographic location |
Also Published As
Publication number | Publication date |
---|---|
WO2008030516A2 (en) | 2008-03-13 |
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