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Personal brand maintenance
- 1. Photo by Guillaume Lemoine - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/33692299@N00 Created with Haiku Deck PERSONAL BRAND MAINTENANCE The need to protect our online profile
- 2. Photo by photosteve101 - Creative Commons Attribution License https://www.flickr.com/photos/42931449@N07 Created with Haiku Deck Today technology allows us to connect our every day lives directly on to the Internet through Social Media platforms.
- 3. Photo by kairoinfo4u - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/82575904@N00 Created with Haiku Deck “For most of human history, ! the idea…of presenting different ! selves in different contexts (at home, at work, at play) ! was hard to fathom.” (1) !
- 4. Photo by Jason A. Howie - Creative Commons Attribution License https://www.flickr.com/photos/40493340@N00 Created with Haiku Deck “As social-networking sites expanded, it was no longer quite so easy to have segmented identities.” (1)
- 5. Photo by Stuck in Customs - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/95572727@N00 Created with Haiku Deck “…On social media ! sites, weconsider our profiles to be presentations of! who we are.”(2)!
- 6. Photo by Ed Yourdon - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/72098626@N00 Created with Haiku Deck Social media accounts are not only for personal connection they influence your work, school ! and lifestyle as well.
- 7. Photo by mcfcrandall - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/57340921@N03 Created with Haiku Deck “are the criteria by which you will be evaluated in the future.”(3) ! Social Media sites
- 8. Created with Haiku DeckPhoto by jdlasica - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/36521958135@N01 “By what you do on social media you are creating a profile about yourself, and that will be used in every walk of life.” (4) ! - Mark Cuban
- 9. Photo by NazarethCollege - Creative Commons Attribution License https://www.flickr.com/photos/34600060@N08 Created with Haiku Deck Of 381 College Admission Officers, 31% said they had visited an applicant’s Facebook or other personal social media page to learn more about them.(5)
- 10. Photo by JohnRH4 - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/42838315@N02 Created with Haiku Deck 30% of the admissions officers said they had discovered information online they had negatively affected an applicant’s prospects.(5)
- 11. Created with Haiku DeckPhoto by Official GDC - Creative Commons Attribution License https://www.flickr.com/photos/46982319@N06 Employers now vet online reputations ! of job candidates as a matter of course. (5)
- 12. Photo by neetalparekh - Creative Commons Attribution License https://www.flickr.com/photos/44313045@N08 Created with Haiku Deck An estimated 80% of jobs are now found in the informal job market through networking and personal connections. (6)
- 13. Photo by Leo Reynolds - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/49968232@N00 Created with Haiku Deck Because the Internet is a never forgetting record! the footprint we leave on social media creates a profile of ourselves that we must protect.
- 14. Photo by Stuck in Customs - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/95572727@N00 Created with Haiku Deck “The permanent memory bank of the web increasingly means there are no second chances” (1)
- 15. Photo by Trois Têtes (TT) - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/33286810@N00 Created with Haiku Deck The Internet can provide valuable third party verification that you are who you say you are. (3)
- 16. Photo by stevendepolo - Creative Commons Attribution License https://www.flickr.com/photos/10506540@N07 Created with Haiku Deck “It’s also your opportunity to set yourself apart.”! (3)
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- 20. Photo by margot.trudell - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/30103987@N04 Created with Haiku Deck We need to decide. . . “How best to live our lives in a world where the Internet records everything and forgets nothing.” (1)
- 21. Photo by owenwbrown - Creative Commons Attribution License https://www.flickr.com/photos/42673922@N03 Created with Haiku Deck It’s up to you to allow Social Media to work for you, and not against you.
- 22. (1) Rosen,J. (July 21,2010). The Web Means the End of Forgetting. Retrieved June 8, 2015. http:// www.nytimes.com/2010/07/25/magazine/25privacy-t2.html?pagewanted=all&_r=0! (2) Green, K. (July 8, 2013). The Social Media Effect: Are you Really Who You Portray Online? Retrieved June 9, 2015. http://www.huffingtonpost.com/r-kay-green/the-social-media-effect- a_b_3721029.html! (3) Clark, D. (March 28, 2012) It’s Not a Job Search, It’s a Permanent Campaign. Retrieved June 10, 2015. https://hbr.org/2012/03/its-not-a-job-search-its-a-p/! (4) Monahan, R. (April 21, 2015). [Mark Cuban] This is the Single Biggest Mistake You Can Make On Your Personal Social Media Account. Retrieved June 9, 2015. http:// www.socialmediasharks.com/mark-cuban-this-is-the-single-biggest-mistake-you-can-make-on- your-personal-social-media-account/! (5) Singer, Natasha. “They loved your G.P.A then they saw your tweets.” New York Times 10 Nov. 2013: 3(L). Academic OneFile. Web. 9 June 2015. ! (6) Pearce, K. (March 2, 2013). Personal Branding Guide: How to Use Social Media To Differentiate Yourself. Retrieved June 10, 2015. http://www.diygenius.com/personal-branding-and- using-social-media-to-differentiate-yourself/! (7) CyberDust. (n.d) https://www.cyberdust.com// Retrieved June 10, 2015. ! 22 Work Cited